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학술논문

Hallyu (Korean Wave) in North Korea: The Effect of South Korean Media Exposure on the Perceptions of North Koreans

상세내역
저자 Kim Taebin
소속 및 직함 국방대학교
발행기관 통일평화연구원
학술지 Asian Journal of Peacebuilding
권호사항 13(2)
수록페이지 범위 및 쪽수 181-206
발행 시기 2026년
키워드 #Korean Wave   #North Korea   #South Korean media exposure   #defector   #survey   #peace studies   #reconciliation   #Kim Taebin
조회수 2
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상세내역
초록
This study examines the association of exposure to South Korean media with North Koreans’ attitudes on capitalism, individualism, South Korea, and their own regime (North Korean media and supreme leader). Although Hallyu (Korean Wave) content is present in North Korea, its effects remain understudied. Using survey data from 1,241 North Korean defectors (2011-2020), the study finds that exposure to South Korean media is positively associated with favorable views of capitalism, individualism, and South Korea, and with lower trust in North Korean media and leadership. Effects vary by region, underscoring the complex influence of this mediated cultural contact. By showing how media exposure shapes attitudes under conditions of severe information control, the study contributes to broader peace studies debates on communication, reconciliation, and social change.
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