The foreign policy of any state is formulated by calculating national interest and normative ideals. If national interest is based on tangible economic and security gains, normative ideals are often understood as universal and transformative values. However, this distinction is often blurred in reality, as normative choices are made in the context of long-term national interest. Furthermore, a state’s normative alignment can change due to ideologically different new governments or contentious domestic challenges. The worst-case scenario occurs when a strong state withdraws from leadership of a normative coalition of like-minded states. Like-minded states tend to disperse when they lose their leader; the decline of the Community of Democracies after the United States’s neglect is such a case. States fail to pursue consistent foreign policy because normative politics are in flux domestically and internationally.
Despite this complexity, a strong power can exercise normative foreign policy more effectively than a weaker power, as it can employ both hard and soft power. The United States played such an enforcement role during the post–Cold War unipolar world. A newly emerging strong state, such as China, can challenge an existing norm or establish a new norm. What about middle powers? Lacking unilaterally exercisable power, middle powers frequently champion multilateral rules and norms that can protect their interests from great power coercion. Professor Andrew Cooper characterizes a middle power as normatively more virtuous and trustworthy in the global order and describes its preferred diplomacy as pursuing multilateral solutions to international problems, embracing compromise positions in international disputes, and adopting the notions of “good international citizenship” (Cooper et al. 1993, 116). The government of former South Korean President Lee Myung-bak pursued middle powermanship under the Global Korea slogan, emphasized value-based international contributions by expanding foreign aid, and hosted the Group of Twenty (G20) and other global meetings.
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